Best smartwatch 2023: The best wearables for iPhone and Android

Here are the best smartwatches you can buy in 2023
If you're sick and tired of reaching into your pocket for your smartphone every time your phone buzzes, you will probably find the convenience of a smartwatch that delivers notifications to your wrist appealing.
The best smartwatches come with a multitude of preinstalled apps for displaying calendar entries and other useful info, but more often than not, what attracts people to buy their first wrist wearable is the fitness features they offer. If you’re seriously into sports, you might better off looking at our list of best fitness trackers, but now that many smartwatches offer built-in GPS, along with features such as step counting and heart-rate monitoring, the lines between the two types of device have become increasingly blurred – you will find most of the devices below will accurately track your run or bike ride without it being tethered to your phone.
Without further ado, scroll down to read our pick of the best smartwatches you can currently buy. Below this, you will find our short guide on how to choose the right smartwatch for you.
Best smartwatch: At a glance
- Best for iPhone users: Apple Watch Series 8 | £419
- Best affordable Apple Watch: Apple Watch SE | £345
- Best-value smartwatch: Amazfit GTR 4 | £199
- Best Samsung smartwatch: Samsung Galaxy Watch 4 | £294
- Best Garmin smartwatch for everyday use: Garmin Venu 2 Plus | £400
How to buy the best smartwatch for you
Below, we’ve outlined the most important criteria to consider when picking which smartwatch is right for you. Of course, we consider all these points in our reviews, so you should be happy with the majority of the smartwatches we’ve picked out.
Compatibility
The first thing to consider when buying a smartwatch is what type of smartphone it’s compatible with. In most cases, you shouldn’t run into any problems here, but if you’re eyeing up the new Apple Watch Series 5, for example, you will need an iPhone to pair it with – sorry, Android users. The majority of other devices from manufacturers including Huawei, Samsung, Fitbit and Garmin should pair with both iOS and Android phones.
Apps
Most smartwatches offer a range of basic apps for displaying calendar entries, checking weather forecasts and monitoring your step count throughout the day. However, if you’re looking for the best selection of third-party apps, for now you’re best off with an Apple Watch (which runs Apple’s watchOS) or something that runs Wear OS (formerly known as Android Wear).
Samsung smartwatches, which run Tizen, and the Fitbit OS both fall considerably behind in this department. Garmin watches, too, predominantly stick to the essentials. Another boon for watchOS and Wear OS devices is their respective voice assistants, Siri and Google Assistant, which let you send messages and make other basic commands without touching the screen.
Sensors
The next important consideration is hardware. Does it have a heart-rate sensor? Is there an altimeter for tracking how many flights of stairs you’ve climbed? Is there a compass for checking your direction? These are the kind of questions you will need to ask of your shiny, new wristwatch, depending on how you want to use it.
Built-in GPS is essential if you want to be able to track runs and bike rides accurately, and NFC is required if you want to make contactless payments (you will also need to check if your bank is supported). Although most watches have the sensors required for swim and sleep tracking, these features are not universally offered.
Battery life
The single most important thing to look out for when buying a new watch is battery life, which varies enormously among the current crop of wrist-borne devices. The Fossil Sport, for example, will barely stretch past a day, while the new Fitbit Versa 2 offers closer to five days between charges. If you need a watch that’s truly dependable, you’re better off buying something with excellent battery life.
Music playback
The last thing to check is whether it offers music playback, and the streaming services it supports, if any. This won’t matter if you always have your phone with you (in which case, you should still check that it has a music remote app), but if you want to leave your phone and listen to music while exercising, it’s a great feature to have.
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The best smartwatches you can buy in 2023
1. Apple Watch Series 8: Still the best smartwatch for iPhone users
Price: £419 (41mm) £449 (45mm) | Buy now from John Lewis
Much like previous iterations, updates to the device are incremental. However, Apple has managed to add a few shiny new tricks to the Series 8, including the new and improved S8 chip; an accelerometer for car crash detection; a second temperature sensor for even better health tracking; a lower power mode; and watchOS 9, which of course brings with it a slew of small quality of life improvements.
While ardent fans may find themselves a little disappointed by the lack of improvements to battery life and comparatively small number of new features, the Apple Watch is still the best smartwatch available, and the Series 8 is another excellent iteration.
Read our full Apple Watch Series 8 review
Key specs – Operating system: watchOS 9; Screen size and type: Always-on 430 x 352 (41mm), 484 x 396 (45mm), Retina LTPO OLED display; Battery life: Up to 18 hours (regular mode); up to 36 hours (low power mode); Replaceable strap: Yes; GPS: Yes; Heart rate: Yes; NFC: Yes
2. Samsung Galaxy Watch 4: Still the best Samsung smartwatch
Price: £219 (46mm, Classic version) | Buy now from John Lewis
3. Garmin Venu 2 Plus: The best Garmin smartwatch for everyday use
Price: £400 | Buy now from Amazon
The Venu 2 Plus is a bit of a landmark wearable for Garmin. It’s the first of the brand’s smartwatches to feature a speaker and a microphone, allowing you to make and receive calls as well as interact with your phone’s voice assistant (provided you have your phone within Bluetooth range, as there’s no cellular option). This makes it a worthy competitor to rivals from Apple and Samsung.
This, of course, is the main talking point of the Venu 2. Elsewhere, though, you get the same great fitness tracking features we’ve come to expect from Garmin’s wearables, including accurate GPS plus sleep, heart rate and blood-oxygen level monitoring. The battery life is commendable too, lasting over a week in smartwatch mode and beating both the Apple Watch 7 and Galaxy Watch 4. Our only complaint is the price: at just under £400, it’s not a very affordable option (although it’s cheaper than the Fenix 7).
In short, if you have the money, and being able to make and take calls on your wrist is a priority, then the Venu 2 Plus is simply one of the best Garmin smartwatches you can buy.
Read our full Garmin Venu 2 Plus review
Key specs – Operating system: Proprietary OS; Screen size and type: 1.3in 416 x 416 AMOLED; Battery life: Up to nine days (in smartwatch mode); Replaceable strap: Yes; GPS: Yes; Heart rate: Yes; NFC: No
4. Samsung Galaxy Watch 3: The best-value Samsung smartwatch
Price: £159 | Buy now from Amazon
5. Apple Watch SE: The best affordable Apple Watch
Price: £218 | Buy now from Amazon
As we’ve already mentioned, the Apple Watch SE does the vast majority of what the Series 6 can do for £100 less, making it a very tempting prospect for those on a tighter budget. Indeed, along with having the same physical design and using the same OS as its pricier stablemate, it has the same fitness-tracking sensors and offers the same extensive selection of apps.
There are, as you might expect, a few key features that it lacks, including an always-on display, blood-oxygen measurements, and the ECG app. If you can live with these minor shortcomings, though, it’s a very fine smartwatch indeed. In fact, for a little over £200, we would argue there’s no better smartwatch out there.
Read our full Apple Watch SE review
Key specs – Operating system: watchOS; Screen size and type: 1.57in 394 x 324 Retina LTPO OLED; Battery life: Up to 18 hours; Replaceable strap: Yes; GPS: Yes; Heart rate: Yes; NFC: Yes
6. Garmin Fenix 7: The best multi-sports wearable
Price: £550 | Buy now from John Lewis
7. Garmin Venu Sq 2: Best mid-priced Garmin smartwatch
Price: £230 | Buy now from John Lewis
It also has a bright, sharp 1.41in AMOLED touchscreen, a commendable 11 days of battery life, a range of well-implemented fitness tracking and training programs and, at a mere 39g, it is light and comfortable on the wrist for 24/7 wear. If local music storage is an important factor for you, you can also pick up the Venu Sq 2 Music Edition, which costs a little bit more, but offers 3GB of space for your tunes and supports offline Spotify playlist playback as well.
Read our full Garmin Venu Sq 2 review
Key specs – Operating system: Proprietary OS; Screen size and type: 1.41in 360 x 320 AMOLED touchscreen; Battery life: Up to 11 days; Replaceable strap: Yes; GPS: Yes; Heart rate: Yes
8. TicWatch Pro 3 GPS: The best Android Wear smartwatch
Price: £145 | Buy now from Amazon
9. Garmin Epix (Gen 2): The best high-end sports watch
Price: £700 | Buy now from John Lewis
It's even more expensive than the Garmin Fenix 7 above, but the second-generation Garmin Epix does everything you could possibly need from a sports watch: the super-sharp 1.3in AMOLED touchscreen is a pleasure to use and it's absolutely stuffed to the gills with handy features.
There's not enough space to cover them all here, but most eye-catching inclusions are topographic maps from around the world, incredible GPS accuracy, a RealTime Stamina tool that estimates how much energy you have left, Wi-Fi connectivity, the ability to store music from the major streaming services (Spotify, Deezer and Apple Music) and dedicated modes for pretty much every form of exercise, both on dry land and in the water.
Meanwhile, battery life is a respectable 16 days if you set the screen to only switch on when you lift your wrist, which plummets to six days if the display is always on. Its sky-scraping price is always going to be a sticking point, but there's no denying that the Garmin Epix is simply the best sports watch money can buy.
Read our full Garmin Epix review
Key specs – Operating system: Proprietary OS; Screen size and type: 1.3in 416 x 416 AMOLED; Battery life: Six days (screen always on), 16 days (when you lift your wrist); Replaceable strap: Yes; GPS: Yes; Heart rate: Yes; Waterproof: Yes; NFC: Yes
10. Amazfit GTR 4: The best budget smartwatch
Price: £199 | Buy now from Amazon